{"id":297,"date":"2025-11-21T19:43:11","date_gmt":"2025-11-21T19:43:11","guid":{"rendered":"https:\/\/practice.kelseewrye.com\/?page_id=297"},"modified":"2025-12-12T23:09:06","modified_gmt":"2025-12-12T23:09:06","slug":"sounds-juicy-case-study","status":"publish","type":"page","link":"https:\/\/practice.kelseewrye.com\/?page_id=297","title":{"rendered":"Sounds Juicy &#8211; Case Study"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#b79bc9&#8243; min_height=&#8221;100px&#8221; height=&#8221;287px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;3_4,1_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; max_width=&#8221;946px&#8221; min_height=&#8221;100px&#8221; height=&#8221;218px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;3_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_heading title=&#8221;SOUNDS JUICY&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; title_font=&#8221;Fascinate||||||||&#8221; title_text_align=&#8221;center&#8221; title_text_color=&#8221;#FFFFFF&#8221; title_font_size=&#8221;74px&#8221; text_shadow_style=&#8221;preset5&#8243; text_shadow_horizontal_length=&#8221;0.04em&#8221; text_shadow_vertical_length=&#8221;0.04em&#8221; text_shadow_color=&#8221;rgba(255,255,255,0.47)&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_heading][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;ABeeZee||||||||&#8221; text_font_size=&#8221;26px&#8221; header_font=&#8221;&#8211;et_global_body_font||||||||&#8221; text_orientation=&#8221;center&#8221; background_layout=&#8221;dark&#8221; min_height=&#8221;22.8px&#8221; custom_margin=&#8221;-17px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p style=\"text-align: center;\">Gig Poster Case Study<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/practice.kelseewrye.com\/wp-content\/uploads\/2025\/11\/orange.png&#8221; title_text=&#8221;orange&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; transform_scale_linked=&#8221;off&#8221; transform_translate_linked=&#8221;off&#8221; width=&#8221;76%&#8221; module_alignment=&#8221;left&#8221; custom_margin=&#8221;|||0px|false|false&#8221; custom_padding=&#8221;|||0px|false|false&#8221; animation_style=&#8221;roll&#8221; animation_duration=&#8221;1900ms&#8221; animation_delay=&#8221;150ms&#8221; animation_intensity_roll=&#8221;95%&#8221; animation_repeat=&#8221;loop&#8221; scroll_horizontal_motion=&#8221;0|31|31|100|9|0|0&#8243; motion_trigger_start=&#8221;top&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#f1e5ef&#8221; custom_padding=&#8221;25px|25px|25px|25px|false|false&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_heading title=&#8221;PROJECT GOALS&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; title_font=&#8221;Fascinate||||||||&#8221; title_text_color=&#8221;#b79bc9&#8243; global_colors_info=&#8221;{}&#8221;][\/et_pb_heading][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;ABeeZee||||||||&#8221; text_font_size=&#8221;18px&#8221; header_font=&#8221;&#8211;et_global_body_font|700|||||||&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>For this project, my goal was to create a concert poster for a fictional band. I wanted it to feel just as fun and eye-catching as something you\u2019d actually see on a venue wall. I pulled inspiration from the kind of music I love the most,\u00a0 which leanes upbeat, pop-heavy, girly, and fun. I wanted the poster to feel like a burst of personality with bright, bold colors and full of that playful energy you get from a good pop song.<b><br \/><\/b><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_heading title=&#8221;FINDING INSPIRATION&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; title_font=&#8221;Fascinate||||||||&#8221; title_text_align=&#8221;center&#8221; title_text_color=&#8221;#b79bc9&#8243; background_color=&#8221;#f1e5ef&#8221; width=&#8221;33%&#8221; module_alignment=&#8221;center&#8221; custom_padding=&#8221;10px|10px|1px|10px|false|false&#8221; scroll_fade_enable=&#8221;on&#8221; scroll_fade=&#8221;0|70|70|100|0|100|100&#8243; motion_trigger_start=&#8221;top&#8221; border_radii=&#8221;on|15px|15px|15px|15px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_heading][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/practice.kelseewrye.com\/wp-content\/uploads\/2025\/12\/Untitled-design-1.png&#8221; title_text=&#8221;Untitled design (1)&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;327px&#8221; height=&#8221;902px&#8221; scroll_fade=&#8221;0|23|23|50|100%|50%|0%&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;ABeeZee||||||||&#8221; text_font_size=&#8221;18px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>While scrolling through Pinterest for ideas, I came across a bunch of fruit stickers that really inspired me.\u00a0 The simple shapes, bright colors, and playful typography almost felt like they were begging to be turned into a gig poster. Each sticker already had ingredients that translate perfectly into design work. The main elements of text, icon, and barcode imidiately got my creative juices flowing.<\/p>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/practice.kelseewrye.com\/wp-content\/uploads\/2025\/12\/2.png&#8221; title_text=&#8221;2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_image][et_pb_image src=&#8221;https:\/\/practice.kelseewrye.com\/wp-content\/uploads\/2025\/12\/1.png&#8221; title_text=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; transform_scale_linked=&#8221;off&#8221; transform_translate=&#8221;0px|-28px&#8221; transform_translate_linked=&#8221;off&#8221; positioning=&#8221;absolute&#8221; position_origin_a=&#8221;bottom_right&#8221; width=&#8221;100%&#8221; scroll_fade_enable=&#8221;on&#8221; scroll_fade=&#8221;0|9|9|19|100%|100|0%&#8221; motion_trigger_start=&#8221;bottom&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_heading title=&#8221;SKETCHING LOTS OF IDEAS&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; title_font=&#8221;Fascinate||||||||&#8221; title_text_align=&#8221;center&#8221; title_text_color=&#8221;#b79bc9&#8243; background_color=&#8221;#f1e5ef&#8221; max_width=&#8221;40%&#8221; module_alignment=&#8221;center&#8221; custom_padding=&#8221;10px|10px|1px|10px|false|false&#8221; scroll_fade_enable=&#8221;on&#8221; scroll_fade=&#8221;0|70|70|100|0|100|100&#8243; motion_trigger_start=&#8221;top&#8221; border_radii=&#8221;on|15px|15px|15px|15px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_heading][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;ABeeZee||||||||&#8221; text_font_size=&#8221;18px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>A lot of my early sketches came before the fruit sticker idea officially clicked, but even then you can see I kept drifting toward fruit themes. Something about the shapes and textures just felt fun to play with. As I experimented with different compositions, the concept of using a fruit slice or peel with a sticker on it started to stand out. It gave me a clean focal point while still keeping that playful energy.<\/p>\n<p>Zooming in on the fruit sticker ended up being the strongest direction. Showing it close-up with just a hint of the fruit\u2019s skin behind it created a bold, graphic look that matched the vibe I wanted. It was simple, bright, and instantly readable\u2014everything a gig poster should be.<\/p>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/practice.kelseewrye.com\/wp-content\/uploads\/2025\/12\/Untitled-design-1.jpg&#8221; title_text=&#8221;Untitled design &#8211; 3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/practice.kelseewrye.com\/wp-content\/uploads\/2025\/11\/Makred-Sketches.png&#8221; title_text=&#8221;Makred Sketches&#8221; admin_label=&#8221;Image&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; transform_translate_linked=&#8221;off&#8221; positioning=&#8221;relative&#8221; position_origin_f=&#8221;top_center&#8221; z_index=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;991.2px&#8221; custom_padding=&#8221;||0px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_heading title=&#8221;First Draft and Edits&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; title_font=&#8221;Fascinate||||||||&#8221; title_text_align=&#8221;center&#8221; title_text_color=&#8221;#b79bc9&#8243; background_color=&#8221;#f1e5ef&#8221; width=&#8221;35%&#8221; module_alignment=&#8221;center&#8221; custom_padding=&#8221;10px|10px|1px|10px|false|false&#8221; scroll_fade_enable=&#8221;on&#8221; scroll_fade=&#8221;0|70|70|100|0|100|100&#8243; motion_trigger_start=&#8221;top&#8221; border_radii=&#8221;on|15px|15px|15px|15px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_heading][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;ABeeZee||||||||&#8221; text_font_size=&#8221;18px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>I was really excited about where the first draft was going, but something still felt a little off. To get a fresh perspective, I reached out to my mentor for feedback, and his notes helped me understand exactly what needed to shift. He pointed out three main things&#8230;<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb title=&#8221;Conflicting Shapes&#8221; image=&#8221;https:\/\/practice.kelseewrye.com\/wp-content\/uploads\/2025\/12\/9.png&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Fascinate||||||||&#8221; body_font=&#8221;ABeeZee||||||||&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>First, the oval shape of the sticker didn\u2019t flow well with the angled text and the perfectly round orange in the center. The two together made the sticker a little unbalanced visually and distracted from the main idea.<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb title=&#8221;Clashing Fonts&#8221; image=&#8221;https:\/\/practice.kelseewrye.com\/wp-content\/uploads\/2025\/12\/10.png&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Fascinate||||||||&#8221; body_font=&#8221;ABeeZee||||||||&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Second, the numbers underneath the barcode were using the same font as the main text. At such a small scale, it made them harder to read, and it didn\u2019t capture how a real barcode looks.\u00a0<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb title=&#8221;Too Much Empty Space&#8221; image=&#8221;https:\/\/practice.kelseewrye.com\/wp-content\/uploads\/2025\/12\/11.png&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Fascinate||||||||&#8221; body_font=&#8221;ABeeZee||||||||&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Finally, he mentioned that the very top and bottom of the poster felt a bit empty. Adding another sticker, and maybe leaf,\u00a0 could pull the eye around the whole composition and give the layout more intrest.<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#b79bc9&#8243; custom_padding=&#8221;||54px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_heading title=&#8221;Remember the goal: Pop, Bright, Eye-Catching, Girly, Fun, Up-Beat&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; title_font=&#8221;Fascinate||||||||&#8221; title_text_align=&#8221;center&#8221; title_text_color=&#8221;#FFFFFF&#8221; custom_margin=&#8221;|-14px|||false|false&#8221; 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title_text=&#8221;4f26ae238078893.690d47c52f222&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_css_main_element=&#8221;width: 15% !important;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_icon font_icon=&#8221;&#x45;||divi||400&#8243; icon_color=&#8221;#ba9ac8&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;215px||||false|false&#8221; animation_style=&#8221;fold&#8221; animation_duration=&#8221;1800ms&#8221; animation_intensity_fold=&#8221;17%&#8221; animation_repeat=&#8221;loop&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_icon][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/practice.kelseewrye.com\/wp-content\/uploads\/2025\/11\/Final-Poster.png&#8221; title_text=&#8221;Final Poster&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;|0px|||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;ABeeZee||||||||&#8221; text_font_size=&#8221;18px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>With all of that feedback in mind, I jumped back into Illustrator and started making edits until everything felt just right. I tweaked the shapes, changes the fonts, and added a few more elements to fill out the design.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_heading title=&#8221;TA-DA!&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; title_font=&#8221;Fascinate||||||||&#8221; title_text_align=&#8221;center&#8221; title_text_color=&#8221;#b79bc9&#8243; background_color=&#8221;#f1e5ef&#8221; width=&#8221;13%&#8221; module_alignment=&#8221;center&#8221; custom_padding=&#8221;10px|10px|1px|10px|false|false&#8221; animation_style=&#8221;bounce&#8221; 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title_text=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; positioning=&#8221;absolute&#8221; width=&#8221;100%&#8221; custom_margin=&#8221;|||-50px|false|false&#8221; custom_padding=&#8221;|0px|||false|false&#8221; scroll_vertical_motion_enable=&#8221;on&#8221; scroll_vertical_motion=&#8221;0|20|20|100|4|0|0&#8243; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;ABeeZee||||||||&#8221; text_font_size=&#8221;16px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>In the end, this poster accomplished exactly what I set out to create. The pastel colors capture the essence of girly pop, the texture and style embody fun and up-beat, and the fruit elements inspire the feeling eating a juicy fruit a.k.a pure joy! All together, it makes a great poster that someone would be proud to hang on their wall after going to the best concert ever.\u00a0<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#b79bc9&#8243; height=&#8221;511px&#8221; custom_margin=&#8221;||-52px|||&#8221; scroll_vertical_motion=&#8221;0|16|16|100|10|0|0&#8243; scroll_fade=&#8221;0|11|11|100|0|100|100&#8243; scroll_blur_enable=&#8221;on&#8221; scroll_blur=&#8221;0|20|55|100|10|0|0&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_3,2_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/practice.kelseewrye.com\/wp-content\/uploads\/2025\/12\/Kelsee-Headshot-scaled-e1765426416936.png&#8221; title_text=&#8221;Kelsee Headshot&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; border_width_all=&#8221;5px&#8221; border_color_all=&#8221;#FFFFFF&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_heading title=&#8221;Let&#8217;s Work Together&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; title_font=&#8221;Fascinate||||||||&#8221; title_text_color=&#8221;#FFFFFF&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_heading][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;ABeeZee||||||||&#8221; text_text_color=&#8221;#FFFFFF&#8221; text_font_size=&#8221;16px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Hi! I am Kelsee Wrye, a creative and designer.<\/p>\n<p>I grew up in Salt Lake City, Utah, where my mom gave me unlimuted access to craft supplies and fuled my imagination. During highschool, I continued my passion for learning and creating in all of my classes, but loved art and literature.<\/p>\n<p>I moved to Rexburg to pursue an education in creation &#8211; getting my bachelors in Communications and English. I have spent several years studying writing, art, and design.<\/p>\n<p>Let&#8217;s connect and create something awesome!<\/p>\n<p>[\/et_pb_text][et_pb_social_media_follow follow_button=&#8221;on&#8221; icon_color=&#8221;#FFFFFF&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; custom_button=&#8221;on&#8221; button_text_color=&#8221;#000000&#8243; button_bg_color=&#8221;#ffffff&#8221; text_orientation=&#8221;left&#8221; width=&#8221;55%&#8221; module_alignment=&#8221;left&#8221; custom_padding=&#8221;8px|8px|1px|8px|false|false&#8221; border_radii=&#8221;on|5px|5px|5px|5px&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_horizontal=&#8221;2px&#8221; box_shadow_blur=&#8221;6px&#8221; box_shadow_color=&#8221;#FFFFFF&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_social_media_follow_network social_network=&#8221;behance&#8221; url=&#8221;https:\/\/www.behance.net\/kelseewrye&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#f78cbc&#8221; background_enable_color=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221; follow_button=&#8221;on&#8221; url_new_window=&#8221;on&#8221;]behance[\/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=&#8221;linkedin&#8221; url=&#8221;http:\/\/www.linkedin.com\/in\/kelsee-wrye&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#f78cbc&#8221; background_enable_color=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221; follow_button=&#8221;on&#8221; url_new_window=&#8221;on&#8221;]linkedin[\/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=&#8221;instagram&#8221; url=&#8221;https:\/\/www.instagram.com\/kelsee.wrye\/&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#f78cbc&#8221; background_enable_color=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221; follow_button=&#8221;on&#8221; url_new_window=&#8221;on&#8221;]instagram[\/et_pb_social_media_follow_network][\/et_pb_social_media_follow][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Gig Poster Case StudyFor this project, my goal was to create a concert poster for a fictional band. I wanted it to feel just as fun and eye-catching as something you\u2019d actually see on a venue wall. I pulled inspiration from the kind of music I love the most,\u00a0 which leanes upbeat, pop-heavy, girly, and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","pagelayer_contact_templates":[],"_pagelayer_content":"","footnotes":""},"class_list":["post-297","page","type-page","status-publish","hentry"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/practice.kelseewrye.com\/index.php?rest_route=\/wp\/v2\/pages\/297","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/practice.kelseewrye.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/practice.kelseewrye.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/practice.kelseewrye.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/practice.kelseewrye.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=297"}],"version-history":[{"count":49,"href":"https:\/\/practice.kelseewrye.com\/index.php?rest_route=\/wp\/v2\/pages\/297\/revisions"}],"predecessor-version":[{"id":403,"href":"https:\/\/practice.kelseewrye.com\/index.php?rest_route=\/wp\/v2\/pages\/297\/revisions\/403"}],"wp:attachment":[{"href":"https:\/\/practice.kelseewrye.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=297"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}